BoConcept's Florence chair

Mads Mikkelsen may not be a household name in Hong Kong, but he is certainly the Tom Cruise or Chow Yun Fat of Denmark. Equally adept at playing tortured artists such as Igor Stravinsky or cunning villains such as Hannibal Lector, he is about as Danish as BoConcept. In fact, the actor lent the furniture company his considerable talents in a series of short films that showcases the brand’s distinctive products through quirky and immensely entertaining sketches. The films illustrate that BoConcept’s lifestyle is one of glamour, yet with a distinctly contemporary Scandinavian aesthetic.

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Take Florence, the recently launched stackable chair with the same name as the Renaissance history-steeped city of flowers in Italy. Designed by Danish architect Rene Hougaard, it features a pressure molded wood and veneer shell on a slender steel or chrome base. Yet Florence may be the one and only chair that you need for the home. The curving back and seat dips in where the two meet, to resemble a bent hourglass. For a chair that looks deceptively minimal, it is big on comfort. That was what Hougaard was aiming for. “My ambition was to create the most comfortable veneer chair,” he explains. “We have challenged the techniques, and the result is a unique chair which is both comfortable to sit in—even for longer periods at a time—and functional.”

Florence Chair

Florence was designed to be a chameleon. Its seat and back comes in black, white, oak, walnut, mustard and green veneers. Any of these options can be paired with a four legged base in chrome or anthracite burnished steel, which can be stacked to save space. For those on the move, the chair offers a swivel base option in aluminum, black or white. Whether you place Florence at the dining table, beside a desk or as a side chair, the chair’s smart, simple lines will give a Nordic lift to any decor. If Mikkelsen would only drop by to pour the wine, life would indeed be perfect. 

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